Visualise your Google data with Lawsyst's Looker Studio integration

Collecting data from multiple Google sources? Lawsyst integrates with Looker Studio to provide clearer insights into how clients are finding and interacting with your practice online.  

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Eliminate siloed working and gain a deeper understanding of your data 

Looker Studio enables law firms to create and monitor detailed visual reports on their organic and paid marketing strategies. By integrating this advanced data visualisation tool within Lawsyst’s case management system, you will gain critical insights into your firm’s digital presence without needing to switch between disparate systems.  

With thousands of partner integrations, Looker Studio allows you to aggregate data from multiple sources, providing a holistic view of your practice's marketing efforts. These real-time reports will help you pinpoint strengths, identify inefficiencies, and refine digital marketing strategies to enhance client acquisition and retention. 

 

Templated and customisable reports

Suitable for providing an at-a-glance overview of website traffic or a detailed breakdown of your costs per lead, Looker Studio’s reports can be tailored to meet your firm’s specific requirements. In addition to Google’s pre-made reports, we can also support you in creating custom data visualisations from scratch. Whether you’re looking for greater transparency on ad spend, conversion rates, or overall campaign performance, we’ll ensure that you have access to a suite of reports that deliver clear, actionable insights based on key performance indicators. 

 

Make better business decisions

Looker Studio equips law firms with the tools to find out what’s working and what’s not. Its interactive visuals enable the data analysts and decision-makers within your practice to detect key patterns, forecast outcomes, and implement data-driven changes to maximise results. Whether you are refining landing pages, optimising contact forms, or integrating more region-specific search terms, Looker Studio provides a reliable platform for continuous growth and improvement.  

 

Connect to various data sources

Looker Studio connects seamlessly with various Google platforms, including Google Analytics, Google Ads, Google Sheets and Google Search Console, allowing you to monitor your firm’s PPC and SEO activities from one central location. Beyond Google, Looker Studio also integrates with a variety of third-party tools, such as Facebook Ads, HubSpot, Instagram Insights, LinkedIn Ads, and TikTok Ads, to give you a comprehensive view of your firm’s digital footprint without the hassle of switching between multiple systems. 

 

 

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Connect other essential business tools to our practice management system  

Lawsyst integrates with numerous platforms and systems used by legal professionals in their everyday operations, helping to save time, reduce manual tasks and boost productivity. 

 

  • Legal accounting systems

Streamline routine financial management tasks by connecting to your Xero accounting software or our MTD-ready VAT return system. Lawsyst's legal accounting integrations give you greater control over cash flow, enable accurate record-keeping, and ensure industry compliance. 

 

  • Microsoft Outlook

Synchronise calendars to keep fee earners and legal staff on top of key deadlines and crucial client appointments. With Lawsyst’s Outlook integration, you can ensure optimal case management efficiency at all times.  

 

  • CRM systems

Simplify lead scoring, turn prospects into customers, and increase client engagement and retention. Lawsyst integrates with HubSpot, SugarCRM and Salesforce, giving you the power to manage leads, track communication history, and identify opportunities for growth from one unified platform. 

 

  • Alternative data visualisation platforms

Use other data visualisation platforms to uncover trends, correct inefficiencies, and make better business decisions? Explore our integrations for Power BI and Tableau and understand your data better. 

 

Frequently Asked Questions
How can Looker Studio help law firms track the success of their digital marketing campaigns?

Google Looker Studio allows law firms to generate detailed, real-time reports that track the performance of various digital marketing channels, such as search engines, social media, and paid ads, helping them to evaluate their digital marketing campaigns.

What kind of marketing data can law firms track in Looker Studio?

Law firms can track a variety of metrics, including website traffic, conversions, leads, ad performance, and social media engagement, all from one centralised location.

Can Looker Studio integrate with other digital marketing tools and platforms?

Yes, Looker Studio integrates seamlessly with Google Analytics, Google Ads, social media platforms, and other marketing tools, allowing law firms to consolidate their marketing data from multiple sources into one comprehensive dashboard.

How can Looker Studio help law firms improve their SEO efforts?

By tracking organic traffic and search engine rankings, Looker Studio allows law firms to identify which SEO strategies are most effective and adjust their content and optimisation techniques accordingly.

Can Looker Studio help law firms optimize their paid advertising campaigns?

Yes. Google Looker Studio allows law firms to track key performance metrics from paid advertising campaigns, such as click-through rates (CTR), cost-per-click (CPC), and conversion rates, helping them optimise ad spending for maximum ROI.

How does Looker Studio improve decision-making for law firms?

By providing clear, data-driven insights into the performance of marketing efforts, Looker Studio enables law firms to make informed decisions, ensuring that their marketing budget is spent efficiently and effectively on the right strategies.

Can Looker Studio help law firms understand client acquisition costs?

Yes, Looker Studio helps law firms analyse and calculate the cost of acquiring new clients through various marketing channels, allowing them to evaluate their marketing investments and adjust their strategies to lower client acquisition costs.

How does Looker Studio contribute to improving law firm websites?

With Looker Studio, law firms can track website metrics such as bounce rates, time on site, and landing page performance, helping them identify areas of improvement on their website to enhance user experience and conversion rates.

How can Looker Studio improve law firms' marketing ROI?

By providing comprehensive, real-time analytics, Looker Studio helps law firms identify which marketing channels and campaigns are delivering the best results. This allows them to reallocate their marketing budget to the most effective channels, improving their return on investment.

How easy is it for law firms to use Looker Studio for digital marketing reporting?

Looker Studio is designed to be user-friendly and customisable, allowing law firms to create marketing dashboards and reports without needing advanced technical skills. Its intuitive interface makes it accessible to legal firms of all sizes.

If there’s anything we haven’t covered here or you have any specific questions about your account, just let us know and we’ll be happy to answer them. If you’re not a customer yet but curious about our plans, contact us